Indústria de cartões de crédito, regulação e concorrência
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Abstract
Seja pela forma de organização e poder de mercado dos agentes econômicos em cada ponta do mercado de cartõ es de pagamento (emissores e acquires), seja pelas externalidades e assimetrias de informação identificadas, a literatura sobre mercados de duas pontas sugere, entre outras relaçõ es, que (a) a estrutura de tarifas adotada nas duas pontas pode importar, tanto em termos
alocativos como de eficiência agregada; (b) a concentração de mercado entre emissores e credenciadores tem influência nos preços; (c) as barreiras à entrada variam significativamente em função do grau de integração das pontas em redes abertas; (d) as externalidades positivas entre os meios de pagamento e o segmento bancário criam grandes incentivos à integração de instituiçõ es bancárias às redes de pagamento eletrô nicas abertas já existentes; e (e) também, mas não apenas, em função da estrutura de colaboração necessária para atuar nesse mercado, a linha que separa exercício unilateral de poder de mercado da coordenação pró -competitiva é bastante tênue neste mercado.
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